Balance Transfer

This feature is convenient because it permits the consumer to obtain a better interest rate on any 
debts that they owe. Essentially, a cardholder may exercise their option to transfer their existing
credit card balances with one issuer over to another issuer who offers a lower interest rate.

Credit card companies offer introductory balance transfer rates which serve as an incentive for 
cardholders to transfer their existing debts over to their company. Sometimes these rates may be 0%
or a low percentage APR for a certain amount of time.